Thursday 23 January 2014

Video Game News: Getting Paid To Lie.

http://www.escapistmagazine.com/news/view/131539-Update-Microsoft-And-Machinima-Defend-YouTube-Promotion-Deal

So in recent news, Machinima has been given a lot of money. They were then told "Hey, make sure everyone who is signed by you says the Xbox One is really good and they can have three dollars per 1k views."

The most hilarious part about this is that the deal involved the Machinima partner not being able to say that they were being paid.

I just want to point out that maybe Microsoft should spend a bit more money developing video game consoles instead of putting all their money into marketing. Flat out paying people to say that your console is good is just kind of cringeworthy.

Defending it as general marketplace tactics makes me curl into a ball and feel bad in the lower parts of my soul.

I recently did a piece defending Let's Players during the pay cuts because, obnoxious as some of them are, they still have a large part to play in the field of game review, offering untouched, unedited, content and showing it to the gaming community en mass.
How am I supposed to trust them if they're getting paid to promote the Xbone?

Just the general underhanded behaviour of it all is troubling.

"So? We pay reviewers all the time! It's fine."

"So? I run over people all the time whilst I'm on coke, I just bribe a cop! It's fine."

See, one mentality seems normal and the second doesn't. But both end in the same thing, flagrant corruption.

This tactic hurts the consumer. And that's always bad.

So next time y'all hear something positive about the Xbox One, always follow it up in your head with "But Microsoft flat out lied during E3 about the capabilities of the console, insisting that the Xbox One couldn't EVER use discs because of the way it way made before going "Yeah, alright, fine."

Always remember, and don't chastise me as a fourteen year old or rebellious angsty teen for saying this because you know it to be true, corporations will do whatever they want until enough people get angry. They have no reason to care about quality or decency as long as it means more money for them.

That's all for today. Coming up, either a Bulletstorm review or a Far Cry 3 Map Editor review.




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